The holy grail for weight loss is food that is tasty and enjoyable but low in calories, sugar and fat. That sounds like a tall order but there is a way of achieving that which few people have ever tried.

That food is stored in your brain. It is the memories you have of your favorite “unhealthy” food. It is the experiences of you eating and enjoying it. By accessing those, you can enjoy your favorite food whenever you want to and eat as much as you want.

Most people are surprised when I tell them that thinking about food can stop you wanting to eat it. That is not their normal experience. Usually, thinking about it makes them want it more. You have to think about the food in the right way though. You have to experience it with all your senses. You think about what looks like, how it smells, what it tastes like and what it feels like to eat it.

Doing this helps you to tap in to your remembered experiences of eating that food. It releases the chemicals into your body that are usually released when you enjoy eating something so you are left feeling satisfied. This means that you are likely to eat much less of that food if you have the opportunity to do so or the craving could even go away completely.

If you would like to try this yourself, find somewhere quiet and think about your favorite food. Close your eyes and imagine eating it and think about all the sensations that you experience when you eat it. If you find that difficult at first then eat just a small mouthful so that you have something as a reference. Then spend about 5 minutes more imagining eating it. I know it sounds strange but if you struggle trying to resist tempting snacks, try it because this could really change the way you feel about weight loss.

Using this technique takes away any feelings of deprivation. In fact you may well end up normally eating less of other foods as well if you use the same thought process when you are eating real food too.

If you watch TV, check your social media or are distracted by something else when you are eating then you are not getting the full value of that food. People tend to eat less when they focus on what they are eating because they are aware of the physical signals of fullness and also get the satisfaction of experiencing each mouthful rather than simply eating without tasting.

So, focus on what you are eating when you are eating real food and imagination eating when the sugary cravings hit and you want to feel satisfied.